Marketing Ops & Automation
The plumbing everything else runs through. No in-house specialist for the platform you're standing up? We'll lead your team through it, and leave the process, the templates and the knowledge behind when we go.
Human Intelligence. AI Accelerated.
Marketing with AI built in.
Not bolted on.
We build the websites, email programs, campaigns and creative that brands run on, with a collective of senior specialists assembled per engagement and accelerated by AI. Everything a large firm does, without the structure of one, and far deeper than a freelance bench.
Marketing Ops
Web Design & Development
Email & Lifecycle
AI Enablement
Brand & Positioning
Creative & Content
Analytics
Paid Media
The company you don't know you need until you need it.
Who calls us: the three inflection points
Which one is you?
Three reasons the phone rings. They're different symptoms of the same condition: a marketing operation built for a world that no longer exists.
None of these quite you?
What we do
Services.
Full-service marketing and advertising. Three disciplines are where we go deepest: operations, web, and email. They're the ones that quietly decide whether everything else works. Take the whole engagement, or use us to stand the capability up inside your own team.
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Web Design & Development
Sites that are fast, findable, and built to be changed. Architecture, design system, CMS and front end, handed over so your team can actually run it. Findable now means findable by models, not just by people, and that changes how a site gets built.
Email & Lifecycle
The channel you own outright, run like it matters. Strategy, flows, template systems, and the unglamorous work that decides whether any of it lands.
AI Enablement
Everyone's running pilots. Far fewer are still running them a year later. We do the tooling, the policy and the people work that gets you into the second group.
Brand & Positioning
Identity, messaging architecture, and naming, plus the guidelines that keep it intact once other people start using it.
Creative & Content
Campaign concepts, art direction, copy, photo and video, plus the creative automation that turns one idea into every size, channel and variant it has to be.
Analytics & Measurement
Tracking, attribution, dashboards, and a testing program that tells you what to do next, not just what already happened.
Paid Media
Search, social, programmatic and retargeting, planned around where attention actually is, not where it was last year.
Engaged by project, retainer, or fractional. Tell us what you're solving →
Between us, we've worked on
Hover to pause.
How we work: the seven spots
Seven dimensions.
One closed loop.
Every piece of work moves through the same seven dimensions, each led by human expertise, each accelerated by AI. Whether you need the whole loop or a single phase, we plug in wherever your team needs the support. Select one to see how it works.
SPOT 01 / 07
Intelligence
Research + Market Signals
Human curiosity sets the questions. AI surfaces the patterns at a scale no team could reach alone. We start here because the right brief is worth more than the best execution of the wrong one.
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The thread that runs through all seven
At every stage, humans set the intention and AI expands the capacity. We don't replace judgment. We make it go further, faster, and with more precision than any traditional agency structure can match.
Origin story
The seven-spotted ladybug is what farmers release into a field to eat the aphids that are quietly destroying a crop. Not a spray across everything. One specific beetle for one specific problem, and the spots are how you know you've got the right one.
They go exactly where the problem is.
Seven spots, seven dimensions to any piece of marketing. Most of the time you don't need all seven. You need the one that's failing.
Coccinella septempunctata
About
Senior people.
No agency in between.
SpotSeven is founder-led. I'm Katie. I've spent my career inside brands and alongside them, and I lead every engagement personally.
Behind me is a collective of partners and specialists: strategists, producers, analysts and creative directors I've worked with for years. I assemble the right ones around your problem, and only the ones your problem actually needs.
That structure is the point. You get practitioners doing the work instead of a pyramid of juniors billing to learn, and you get the scale of a full team without paying for one between projects. It's how the seven spots stay genuinely expert rather than generically staffed.
For teams building their own capability, it makes us a production partner rather than another agency. We do the work, then leave the process, the templates and the training behind, so the next one doesn't need us.
Model
Founder-led, with a specialist collective assembled per engagement
Works with
Marketing leaders, founders, and in-house brand teams
Based in
Sacramento, California. Working with clients anywhere
Engagements
Project, retained, and fractional
Ownership
Woman-owned business
Get in touch
Let's find
your signal.
Tell me where you are and what's not working. I'll come back within two business days with a point of view, and an honest read on whether we're the right fit.
Rather just talk?
Twenty minutes, straight into the problem. No deck, no discovery call theatre. You'll leave with a read on it either way.
Book 20 minutes with Katie
Founder-led. You talk to Katie, not an account manager
Response within 2 business days
Got it. Thank you.
Your message is with me. I'll come back within two business days with a point of view, not a pitch deck. Something urgent in the meantime? hello@spot7intel.com.